Unique Value Proposition: Revisiting the Concept of Business Strategy
Robert Donnelly Strategy sets the direction for any company. However, many firms do not have a clear written strategic plan as to how the company will continue to grow profitably. Every company has a unique culture and resources made up of its human resources, technology and branded products. But, when taken collectively, these have largely […]
Starting a Food Truck Business – What You Need to Know
There was a time when the only trucks dispatching treats around the neighborhood were of the ice cream variety. Now, the tasty aromas of empanadas, corn dogs, ribs and tacos emanate from food trucks at farmer’s markets, street fairs, ball games, holiday gatherings, concerts and many other events. The industry is experiencing ever-expanding growth. According […]
